Porsche dealers can now compete in one of three categories: Preservation, Restoration, or Individualization, putting the emphasis on creativity, the Classic community is growing and thriving in Porsche’s 75th year and as part of the festivities, the Porsche Classic Restoration Challenge is inviting U.S. Porsche dealerships to prove their classic...
Porsche Off the Pace Words: Kevin Ehrlich. Photos: Martin Raffauf, Porsche No Subscription? You’re missing out Get immediate ad-free access to all our premium content. Get Started Already a Member? Sign in to your account here....
Porsche’s new “Essmanngreen” Guards Red, Racing Yellow, Carrara White Metallic – just a few of the familiar names for colors from the Porsche Car Configurator. Now a brilliantly rich green will join the palette. Michael Essmann, a long- standing Porsche lover and Managing Director of family business Elektro Essmann, has...
The ultimate tool kit never to be used? When the Porsche 959 was introduced at the Frankfurt Auto Show in 1985 it was the most technologically advanced supercar ever offered for public sale. Porsche had originally developed the car for FIA Group B competition, Ferrari had developed their F40 for the...
Porsche donates towards humanitarian cause The earthquake disaster in Turkey and Syria has left many people in desperate need. Porsche AG is providing immediate aid to those affected by donating one million euros to “Aktion Deutschland hilft e.V.”, an umbrella group of German humanitarian aid agencies, for this purpose. In...
Battery Testing & Development Porsche Engineering uses state-of-the-art testing procedures for the development of electric drives, which include both real-life tests and tests conducted in a virtual environment. Their use can significantly shorten the development time and reduce the number of test vehicles needed. To continue to increase efficiency in...
Remembering Porsche’s first model, the 356 Seventy-five years ago, on June 8, 1948, the 356 No. 1 Roadster became the first automobile bearing the name Porsche to receive its general operating permit – the birth of the sports car brand. Porsche is now embarking on its anniversary year with the...
Porsche Classic offers new infotainment systems: Since 2020, Porsche Classic has offered two infotainment systems for many of the brand’s vintage and modern classic cars with Porsche Classic Communication Management (PCCM) and Porsche Classic Communication Management Plus (PCCM Plus). Among other features, these retrofitted devices enable the use of Apple...
The London Concours, presented by Montres Breguet, has announced the first exciting feature of what is set to be another stand-out show in 2023. June’s event – firmly established as the capital’s leading summer automotive garden party – will pay homage to one of the most iconic performance models of...
Multi-million dollar investment expands PCNA’s Atlanta campus. After welcoming nearly 400,000 visitors since opening in June 2015, the Porsche Experience Center will expand its footprint with an incredible new track inspired by some of the most dynamic elements of several iconic race courses. Porsche Cars North America, Inc. announced that...
Unlikely Home for a Spectacular Collection: Remember the days of going to a Porsche dealership as a teen? How could anyone resist wanting to leave their fingerprints all over a new 911 Turbo in Arctic Silver? It was just a matter of time before the salesman reluctantly got up to...
2023 Porsche 911 Dakar Announced The latest 911 model variant proves its mettle where the pavement ends Atlanta. Porsche is celebrating a very special world premiere at the Los Angeles Auto Show – the new Porsche 911 Dakar, which feels equally at home on loose surfaces as it does on country...
By Rex McAfee Best of the Best: Weathertech Raceway, Laguna Seca, CA. Returning to the iconic Monterey Peninsula, the 2022 Velocity Invitational gave vintage racing fans a superb combination of historic racing and luxury lifestyle. Last year’s event included a world-class display of Porsche 917s, while this year focused on...
8 & Counting… San Pedro, CA. It’s hard to believe Luftgekühlt, the preeminent celebration of air-cooled Porsches, just concluded its 8th show. I use the word “show” lightly; this isn’t a group of classic German sportscars carefully placed on grass, waiting to be inspected by a team of self-appointed white-gloved...
Round 2 Held for a second year at historic Weathertech Raceway, Laguna Seca, the 2022 Velocity Invitational is poised to offer the finest combination of vintage racing and luxury lifestyle in North America. Last year’s event included a world-class display of Porsche 917s, many of which went out on track...
Le Mans 24 Hours, Saturday 11 June 2022: The pre-race grid is packed with enthusiastic race goers Race day dawned with a blanket of morning mist covering the area. It was a crisp morning as I departed my accommodation to the east of Le Mans at around 07h15, and making...
Le Mans race control tower and main grand stands ahead of Qualifying Practice on Wednesday – under heavy skies! Without doubt, this race is recognised as the most important, the most charged and the one that everyone who is anybody in endurance racing wants to drive in or watch from...
Words by Glen Smale / Images by Glen Smale & Corporate Archives Porsche AG The motorsport world woke up on Monday this week to learn of the passing of one of the sport’s greatest drivers. Vic Elford, or ‘Quick Vic’ as he was affectionately known, passed away on Sunday 13...
Porsche is refreshing its infotainment system, starting with the 911, Taycan, Cayenne and Panamera models. The sixth generation of Porsche Communication Management (PCM 6.0) comes with even more features and promises to be more versatile than ever. The optimized PCM user interface now includes coloured icons based on customer feedback....
Endurance racing legend Brian Redman is once again hosting Targa Sixty Six, a vintage race car gathering he founded in 1991 where owners can “properly exercise” their sleek machinery in a controlled atmosphere. This year’s event will be held from February 11-13 at the 10-turn Palm Beach International Raceway just...
The Porsche Experience Centre in Atlanta is regarded as the home of Porsche in North America. The facility was purpose-built to allow clients to unlock the capabilities of Porsche’s exciting sports cars. The complex delivers a wide range of experiences, including its famous Restaurant 356 and Heritage Gallery, where you...
Having spent its early days as a test and development hack, this 911 Carrera RSR rose to the occasion when pressed into action in the final Targa Florio. 1973 was significant for a couple of reasons. The first is that on 3 April that year, the first mobile call was made by...
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