Of all the model lines, the Cayenne recorded the highest demand, with 19,183 deliveries worldwide (-4 percent from Q1 2025). The all‑electric version of the Cayenne will be introduced to markets worldwide in stages from summer onwards. Porsche delivered 13,889 units of its iconic 911 sports car in the first quarter, representing an increase of 22 percent compared with the same period last year, further underlining Porsche’s position as a leading manufacturer of sports cars.
A total of 18,209 examples of the Macan were delivered, of which 10,130 were combustion‑engine variants. Porsche continues to offer this version in most markets outside the European Union. The production of the combustion‑engine Macan will continue until the summer of 2026. Deliveries of the all‑electric Macan amounted to 8,079 units. Overall, deliveries of the Macan model range declined by 23 percent year on year, mainly due to the decline in the rate of the ramp‑up of electromobility, the market launch of the Macan Electric in the same period the previous year, and the discontinuation of tax incentives for electric and hybrid vehicles in the US.
Porsche delivered 4,498 examples of the Panamera in the first quarter. The 42 percent decline is primarily due to the upcoming introduction of attractive ‘Pure Editions’ in the strong Chinese Panamera market from April onwards, which will create a temporary product gap in the first quarter. The ‘Pure Editions’ were developed specifically for the Chinese market and feature particularly attractive interior and exterior packages. The 718 Boxster and 718 Cayman recorded 1,792 deliveries – 60 percent fewer than in the prior‑year period. Production of the 718 series ended in October last year. Porsche delivered 3,420 Taycans in the first quarter, a 19 percent decline.
Looking ahead to the remainder of the year, Matthias Becker said: “We have taken the limited product availability into account in our planning for 2026. Working closely with our global sales regions, we will consistently focus on managing supply and demand in line with our ‘Value over Volume’ strategy.”
| Porsche AG | Q1 2025 | Q1 2026 | Difference |
| Worldwide | 71,470 | 60,991 | -15% |
| Germany | 7,495 | 7,778 | 4% |
| North America | 20,698 | 18,344 | -11% |
| China | 9,471 | 7,519 | -21% |
| Europe (excluding German) | 18,017 | 14,710 | -18% |
| Overseas & Emerging Markets | 15,789 | 12,640 | -20% |
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Above contents © 2026 Dr. Ing. h.c. F. Porsche AG reviewed and edited by Rex McAfee , @rexmcafee
