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Porsche 911 (MY 1964-1973) – Sales Brochures

Sales Catalogs for the first generation Porsche 911

Porsche 911 Sales Brochures (1st Generation)

Clearly going back this far, sales catalogs for Porsche cars are hard to find. When it comes to the Porsche 911, we managed to get our hands on several sales brochures from the first generation.

Porsche 901 Sales Brochure

Models: 901 / Published: 1963 / Language: English

Introduction

With the introduction of the Type 901, the Porsche Company hag added another car to round off the upper end of their current grogram of fast and economical automobiles. The new model was designed in the best Of Porsche tradition, combining the virtues of the well proven Type 356 model with ideas and experience gathered by the
cal staff of designers and development engineers over a period of many years, Being equal to the Carrera 2000 GS in weight and temperament, and even excelling it in top speed. the Type 901 will again demonstrate that in a Porsche driving iS at its best, This ear will provide unequalled driving comfort, handling, and safety — qualities
which the demanding Porsche owner has enjoyed ever Since the introduction of the first Porsche. The engine is an air cooled, opposed six cylinder unit with one camshaft for each bank of cylinders (OHC). Applied in this design ere concepts conceived and proven in the course of development of Grand Prix engines and high performance sports car engines…

Notes

  • “…the new transmission has five forward speeds…”
  • “The inside space has been enlarged while keeping the outside dimensions down – here exceeding the overall length of the Type 356 only 120 mm, yet reducing the overall width by 70 mm.”
  • “…front fenders have been made detachable to simplify repairs.”, “Acceleration 0-100 kmh (0-62.1 mph) 9.1 sec.”

Download the Porsche 901 Sales Brochure

Porsche 911 Carrera RS 2.7 Prototype Sales Brochure

Porsche 911 Carrera RS 2.7 Prototype Sales Brochure

Models: 911 Carrera RS 2.7 / Published: 1972 / Language: English

This catalog was issued in 1972 and shows the prototype and not the production car. Information about the 165 mm tires is wrong, even the less powerful variants had already 185 tires.

Introduction

At the Start; a new PORSCHE — the CARRERA The name reminds one of the longest and hardest road race in the world, in which Hans Herrmann, Forst Metternich and Jogé Herrarte and celebrated their triumphs in PORSCHE, The CARRERA PANAMERICANA. The car’s technique points out, in every detail, the sum all the experience which
PORSCHE has collected up until now. In sports and in this series of car. Its performances will make a hard competitor out of him in the group 3 and 4. The prominent rear spoiler from which the car is instantly recognizable,
improves tho aerodynamics of the car and stabilize the road-grip…

Notes

  • “Monday to the office. Tuesday to Geneva. Back in the evening. Wednesday shopping. City. Traffic-jam. Crawling traffic, but no spark plug soot. Thursday high-road, Motorway, bends, field-paths, building plots. Friday only short distances and cold starts again. Saturday to Finland with the holiday luggage.”
  • “A car for the race track – a car for the road: The CARRERA RS.”

Download the 1972 Porsche 911 RS 2.7 Sales Brochure

Porsche 911 2.4 Coupé/Targa USA Sales Brochure

Models: 911 S 2.4, 911 E 2.4, 911 T 2.4 fuel injected USA version (European 911 T had carburetors) / Published: 1973 / Language: English

This catalog was issued in 1972 and shows the prototype and not the production car. Information about the 165 mm tires is wrong, even the less powerful variants had already 185 tires.

Introduction

The Porsche911 is available in three models; the 911 T with 135 DIN Hp (129 SAE net), the 911E with 165 DIN Hp ( 157 SAEnet) and the 91 IS with 190 DIN Hp (181 SAE net). All three engines have a displacement of 2.4 liters and are fed by Bosch mechanical fuel injection. The engine is positioned at the rear for especially good traction under all driving conditions. And you can have all three models in your choice Of coupe or targa bodies. The six horizontally opposed cylinders are air-cooled with one overhead camshaft per bank of cylinders controlling the V-pattern overhead valves, The forged eight…

Notes

  • “…protected from overrevving by an ignition RPM governor”
  • “With all the Porsche racing victories it is easy to forget that the vast majority of Porsches are driven in normal, everyday traffic”
  • “…front luggage compartment – which because of the space saving front axle design offers 200 litres (7.1 cubic feet) of storage”
  • “Owning a Porsche 911 is more than a matter of money. It’s a matter of style. Porsche owners tend to be people who take pride in the things they own. People, above all, who look beyond the obvious”
  • “911S: stabilizers, velour carpeting, oil pressure and oil reservoir gauges”
  • “911E/911S: front apron function as a spoiler”

Download the 1973 USA Porsche 911 Sales Brochure

1964:5 brochure 911

1964/5 Porsche 911 Sales Brochure

Models: 911 / Published: 1964 / Language: English

This 1964/5 brochure is an early representative of the 911. The brochure begins with “Our Type 911/2000 is not just a new model,” referring to the ‘new’ model’s engine displacement of 2000cc. The first year of 911 production overlapped the 356C to allow for a smoother transition.

Download the 1964/5 Porsche 911 Sales Brochure

1969 Porsche 911 Sales Brochure

1969 Porsche 911 Sales Brochure

Models: 911 / Published: 1969 / Language: English

1969 911 T/E/S “Fact Book”. Nice overview of these 911 models available at the time. Great period pics and colors !!! Also includes data for 912.

Download the 1969 Porsche 911 Sales Brochure

1968 Porsche 911 Sales Brochure

1968 Porsche 911/912 Sales Brochure

Models: 911 / Published: 1968 / Language: English

1968 Brochure covers “new 900 series” – 12 pages. Includes 911 Targa and 911L – the “ultimate GT car”

Download the 1968 Porsche 911 Sales Brochure

1972 Porsche 911 Sales Brochure

1972 Porsche 911 Sales Brochure

Models: 911 / Published: 1968 / Language: English

1972 911 T/E/S Prestige Brochure. This is a beautiful 36 page catalog including a pullout of technical specifications. HP for the T/E/S: 135/165/190. 0-62 mph for T/E/S: 9.3 / 7.9 / 7.0 secs.

Download the 1972 Porsche 911 Sales Brochure