Workshop 5001

Story by Greg James. Images by Harvey Kanter. The 964’s Controversial Arrival When the 964 was released in 1989, the initial reaction was not universally positive. In fact, many of the Porsche air-cooled faithful hated it. Too big, too bulbous, rides too high, and not in keeping with the Porsche...

While originating from the East Coast, 5001 Workshop founder Marlon Goldberg gravitates towards building Porsches for their experience, not their collectible value. “I grew up in New York, where I feel Porsche collectors are more interested in originality and value, so it’s all about having an original 73 RS... But...