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The Fascinating Story behind Porsche’s Posters

Showcasing the creativity of Erich Strenger and beyond

Overview

Mountain championships, endurance races, Formula 1, Spa, Daytona, Sebring, and Le Mans after Le Mans – no matter what series, no matter what track – Porsche’s racing victories formed the bread and butter of Erich Strenger’s work. As a freelance graphic designer from 1951, he designed sales catalogs, driver’s manuals, advertisements, and many printed materials on behalf of the sports car manufacturer. But his main passion were the racing posters that he designed for Porsche between the years of 1951 and 1987. Large, colorful, and with modern typographic elements, he portrayed the glory moments of Porsche Motorsport.

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BY PORSCHE PEOPLE, NOT A CORPORATION. Your membership keeps a small independent team of historians, ex-racers, engineers and journalists doing this.

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© Stuttcars.com 2025. This site was designed and produced solely by Stuttcars.com. Stuttcars.com is not associated with Porsche AG in any manner, except for a mutual appreciation and love of the cars. All pictures and references to the Porsche name, and the car names and shapes are for reference only, and do not imply any association with Porsche AG.